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September 13, 2021 | TruckerTools

Trucker Tools Smart Solutions: Use Book-It-Now® To Increase Operational Efficiency, Improve Carrier Experience

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This blog is part three of a three-part series on how to use Trucker Tools’ real-time technology to solve the efficiency problems you face in your business. In this blog, we examine how Trucker Tools’ Book-It-Now automates the load/truck booking process and increases productivity, while providing a better experience to carriers and drivers. When used in conjunction with Trucker Tools’ digital freight matching platform, Book-It-Now® reduces the resources required to finalize booking with carriers. Instead of emailing or phoning carriers to check on available capacity and then negotiating the rate with the carrier, you can post your loads to the Trucker Tools platform and empower carriers to book your loads digitally at times that are most convenient for them. 

Read on to learn how you can use Book-It-Now® to increase operational efficiency and improve carrier experience.

Automate the Load/Truck Booking Process with Trucker Tools’ Book-It-Now® 

Trucker Tools’ digital freight matching platform can be integrated with your transportation management system to allow you to see Trucker Tools’ capacity data directly in your TMS. Instead of spending two hours or more calling and emailing carriers to inquire about available capacity for a single load, you can quickly search Trucker Tools’ digital freight matching platform from your TMS. With the capacity insights provided by Trucker Tools’ digital freight matching platform, you then can target your communications to carriers that are likely to have capacity in the lane and on the date that you need it.

When used in together with Trucker Tools’ digital freight matching platform, Book-It-Now® eliminates long negotiation processes with carriers. Book-It-Now® also integrates with your TMS, which means when a carrier books one of your Book-It-Now® loads via Trucker Tools’ mobile app or free carrier software platform, the appointment automatically is scheduled in your TMS. The carrier/driver automatically is sent an email confirming the booking. The confirmation email includes suggestions for backhauls and future loads, as well. Trucker Tools’ Book-It-Now® provides significant efficiency gains to your company because it shortens and digitizes your process for finding and securing capacity. 

Reduce Overhead Costs with Automated Load Booking

Trucker Tools’ Book-It-Now® is a powerful technology because it truly automates what is often a lengthy series of communications between you and carriers regarding available capacity and rates. When you reduce the time and resources required to locate and book capacity, you reduce your cost per load. The beauty of Book-It-Now® is that it frees up the employees who previously were searching for and booking capacity manually to concentrate their efforts on tasks that generate revenue instead of on repetitive phone calls, emails and load board postings. 

In the long-term, Trucker Tools’ Book-It-Now® provides freight brokers and 3PLs like you with scalability that cannot be matched by manual capacity sourcing methods. With Book-It-Now®, you can take on loads from your current customers or expand your customer base without adding to your employee headcount or restructuring your business. Simply post your additional loads as Book-It-Now® loads to the Trucker Tools platform. Freight brokerage Surge Transportation is using Book-It-Now® (and Trucker Tools’ real-time visibility platform) to do exactly that: scale without increasing overhead.

“We’re a fast-growing company,” said Surge’s Founder and CEO Omar Singh. “With Trucker Tools’ load tracking and Book-It-Now®, we won’t have to hire more people to grow. We will be able to double the freight we broker with the team that we have in place now. As we grow in 2021 and beyond, if we can keep the same number of employees, that will have a huge impact on the company and our profitability.”

“We’re a fast-growing company,” said Surge’s Founder and CEO Omar Singh. “With Trucker Tools’ load tracking and Book-It-Now®, we won’t have to hire more people to grow. We will be able to double the freight we broker with the team that we have in place now.As we grow in 2021 and beyond, if we can keep the same number of employees, that will have a huge impact on the company and our profitability.”

Book-It-Now® Provides Carriers with Convenient, 24/7 Access and Efficiency

It’s important to recognize that Book-It-Now® is much more efficient for carriers, as well. With Book-It-Now®, carriers (and owner operators) can search for and book your loads at any time, regardless of whether or not your office is open. Book-It-Now® makes it possible for carriers to book your loads digitally through the free software platform Trucker Tools offers carriers and/or through Trucker Tools’ mobile app. Book-It-Now® reduces the number of phone calls and email messages that carriers have to respond to and shortens the rate negotiation process for them, too. If they don’t like the rate on a Book-It-Now® load, they also have the ability to submit a rate quote to you through the app/carrier platform.

Book-It-Now® makes it easier for carriers to interact and do business with your company. The efficiency gains and convenience of Book-It-Now® provides a positive experience for carriers and an incentive to work with you more than once. If carriers can find and book your loads quickly while increasing their productivity, they’re more likely to keep running your loads because it helps their bottom line. Book-It-Now can be used as an incentive for carriers to continue working with you, which reduces the costs associated with new carrier onboarding and helps you increase efficiency even more (link to blog titled “Trucker Tools Smart Solutions: Use Digital Freight Matching To Make Your Business More Efficient.” 

Read part two of this blog series, Trucker Tools Smart Solutions: Solve Your Inefficiency Woes with Digital Load Tracking.

Schedule a free demo of Trucker Tools’ digital freight matching and Book-It-Now®.  

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