Truckload freight capacity is the most highly fragmented, difficult to manage market segment in the transportation industry. Some 80 percent of available, over-the-road truckload capacity is provided by hundreds of thousands of single-truck owner-operators and “micro-carriers” with 9 trucks or less.
It’s a market ripe for new digital collaboration technologies – particularly mobile smart-phone based tools and platforms — that can help freight brokers grow by building better, more reliable capacity networks of trusted micro-carriers. More importantly, however, is how these platforms and mobile tools
can also help thousands of small, independent truckers find loads faster, operate more efficiently, develop more trusted, enduring broker relationships — and make the most money on each load.
The stakes for both are high. It’s a market where the old adage “adapt or die” rings true, from both the scope and speed of new technology being adopted and the ability of brokers and micro-carriers to make the right choices to grow and streamline their business.
What’s the path to success?
What decisions do brokers and microcarriers need to consider and act on today – about mobile apps to download, tech platforms, business processes, partners, enabling skills and investments – to ensure they can compete, thrive and prosper?
Standing pat is not an option.
Challenges, strategies and best practices for successful brokers and carriers in managing the capacity game will be tackled in this interactive Talking Logistics podcast featuring:
Among the questions and subjects to be discussed:
Moderated by Adelante SCM President Adrian Gonzalez, learn from this session concrete steps brokers and carriers can take to streamline business operations and develop successful, enduring relationships that maximize revenue and profits, and turn disruptive change to competitive advantage.
Listen to the full recording here: