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December 7, 2020 | TruckerTools

Truckers Tools’ Hot/Cold Markets for Carriers: Dec. 7, 2020

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Welcome to Trucker Tools’ Market Index Reports! This is the first edition of our new market index report that tells you which locations and markets will be hot or cold for truckers and carriers over the next five to seven days. All of us at Trucker Tools are excited about our new market index because of what it offers owner operators and carriers like you: the ability to move your truck into and out of specific regions to capitalize on high demand and high rates.

This kind of detailed information typically is only available to mega carriers and big brokers. Trucker Tools’ new market index levels the playing field, giving you the insights to maximize your earnings and to be in the right place at the right time. The Trucker Tools Market Index uses the real-time data from our broker software platforms, free carrier platform and driver app to give you accurate predictions on where truck capacity will be needed in the future.

Hot Market Highlights

  • Trucker Tools’ market index shows that the hottest flatbed markets over the next five to seven days will be: Texarkana, Texas; Jonesboro, Ark.; and Cheyenne, Wyo. 
  • For reefer, the following markets will be strong over the next week: Winnipeg, Man.; Tucson, Ariz.; Savannah, Ga.; and Flagstaff, Ariz.
  • Our market index also is showing increased demand for power only trucks for Mobile, Ala.
  • Other hot markets include Jackson, Miss., and Norfolk, Va.

Cooling Markets

  • Over the next five to seven days, these flatbed markets will be cooling off, i.e. rates and demand will be decreasing: Yakima, Wa.; Richmond, Va., New Castle, Del.; and Fargo, N.D.
  • The demand for reefer capacity is cooling in Las Vegas.
  • If you run power-only/load-out, rates will likely be dropping in Stockton, Calif., and Savannah, Ga.
  • Another market where rates and demand will be dropping off is Buffalo, N.Y.

Understanding Trucker Tools’ Market Insights

  • With people at home more because of the pandemic, online retail and increased demand for home and office furnishings are driving many of these hot markets.
  • High demand for DIY home repair and construction materials like lumber are pushing flatbed rates higher in these locations.
  • Grocery stores continue to struggle to keep their shelves stocked, which is driving up rates and demand for reefer and van capacity.
  • The upcoming holidays will continue to push demand for reefer and van capacity (think turkeys for the holidays and Hannukah/Christmas gifts).

SONAR Insights

Trucker Tools also is partnering with FreightWaves SONAR to provide you with SONAR-based insights on hot and cold markets. Today, SONAR reported that the national outbound tender rejection rate remains high at 25.39 percent, which means one in four loads is being turned down by drivers/carriers. Overall, the freight market continues to favor carriers.

Hot SONAR Lanes

SONAR is reporting that the Kansas City to Fort Worth lane remains hot. Pricing favors drivers and carriers and this market will likely get hotter over the next few weeks. Spot market rates for Los Angeles to Phoenix continue to favor carriers and drivers, as well.

Trucker Tools’ Market Index Reports are published every Monday, Wednesday and Friday.

To learn more about our new market index, read Stay Ahead of Your Competitors with Trucker Tools’ New Market Report.

To download Trucker Tools’ free app for drivers, visit

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