There’s a lot of ground to cover in this mid-week edition of “Where’s the Freight?,” Trucker Tools’ free market report that tells you where demand and rates are likely to be highest and lowest this week. Today’s Top Five Hottest Markets list has Spokane, Wash., projected to be the highest demand/highest rate reefer market in North America in the coming week, while the Rapid City, S.D., flatbed market claims the number one spot. Speaking of flatbed, demand for flatbed capacity will be on the rise this week to/from Southwestern Ontario. You also can expect power only demand to be relatively high for one major distribution point in California’s Central Valley and another along the Missouri River. 

Read on to find out where demand for reefer, flatbed and power only capacity will be highest and lowest in the coming week in this Wednesday edition of Trucker Tools’ “Where’s the Freight?”

Best Markets

  • Demand for flatbed capacity will be high this week to/from Rapid City, S.D., and Texarkana, Texas. Flatbed demand is expected to rise this week for Southwestern Ontario.
  • In the coming week, Spokane, Wash., will be the top reefer market in North America. You also can expect reefer demand to increase this week to/from Dodge City, Kan., Winnipeg, Manitoba, and Texarkana, Texas.
  • Stockton, Calif., and Jefferson City, Mo., are projected to be the highest demand power only markets over the next five to seven days. Demand for power only to/from Bowling Green, Ky., likely will increase this week.

Worst Markets

  • Yakima, Wash., Fargo, N.D., Brooklyn, N.Y., and Rochester, N.Y., are projected to be the least profitable/lowest rate flatbed markets in North America this week. 
  • In the coming week, demand for reefer capacity to/from Hartford, Conn., will be extremely low.
  • If you’re running power only, you’ll want to avoid loads to/from Detroit this week, as demand will be cooling. 

Trucker Tools’ Market Insights

  • According to the very latest Trucker Tools’ data, the five best markets for owner operators and carriers this week will be: 1. Rapid City, S.D. (flatbed), 2. Texarkana, Texas (flatbed), 3. Spokane, Wash. (reefer), 4. Stockton, Calif., and 5. Jefferson City, Mo. (power only).
  • This week, the five worst markets for owner operators and carriers will be: 1. Yakima, Wash. (flatbed), 2. Fargo, N.D. (flatbed), 3. Brooklyn, N.Y. (flatbed), 4. Hartford, Conn. (reefer), and 5. Rochester, N.Y. (flatbed).
  • According to FreightWaves’ Daily Market Report, national outbound tender rejections and national outbound tender volumes are up today.
  • This week, demand for flatbed capacity to/from Rapid City, S.D., is projected to be six times higher than it was in 2020.
  • Major industries in the Rapid City, S.D., area include agriculture, mining, manufacturing, logging and Ellsworth Air Force Base.
  • In the coming week, demand for flatbed capacity to/from Texarkana, Texas, will outnumber available capacity by two to one.
  • According to data from the Truckload Carriers Association, revenue from freight broker transactions hit an all-time high in June for small and mid-sized asset-based carriers
  • Food processing in Spokane, Wash., projected to be the top reefer market in North America this week, accounts for $566 million in revenue each year. 

For more market forecasts and insights, read Where’s the Freight? High Demand for Capacity to/from Texarkana, Rapid City, Dodge City, Spokane in the Coming Week. To download the Trucker Tools mobile app, visit https://www.truckertools.com/carriers/.