March 18, 2020 | TruckerTools

Why Automating Truck Searches and Bookings Is Important

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Automating truck searches and bookings is important for your brokerage or logistics company because it is a relatively simple and cost-effective way to harness the capabilities of the latest technology to increase revenue. Recent advances in artificial intelligence, automation and machine learning are giving brokers and 3PLs of all sizes access to powerful technology that can increase operational efficiency, strengthen relationships with carriers and shippers, and raise profit margins.

Digital Freight Marketplace and Predictive Load Matching

Solutions like Trucker Tools digital freight matching platform eliminate load board postings, time-consuming phone calls, bulk emails and the other repetitive tasks that are associated with traditional methods for finding and leveraging available capacity. When you log into Trucker Tools’ digital freight marketplace, you can search for in-network or out-of-network truck capacity in seconds, which makes your business that much more efficient.

The predictive load matching capabilities included in Trucker Tools’ digital freight marketplace also allow you to find and secure carrier capacity before it’s ever posted publicly, providing you with even greater operational efficiency. Trucker Tools’ intuitive workflows and powerful algorithms match your open loads with capacity in your preferred networks according to lane, truck/equipment type, weight, dates and more.

In-App Load Booking Benefits Brokers and Carriers

Innovative tools like Trucker Tools’ Book-It-Now reduce the time that you spend securing capacity, and that your carrier partners devote to finding and booking your loads. When you post your open loads as Book-It-Now loads in Trucker Tools’ digital freight platform, carriers of your choosing can view all of the load details in Trucker Tools’ driver app, including the pickup and drop off days, times and locations, as well as the number of stops, size, equipment required, weight and your rate for the load.

If carriers want to accept your Book-It-Now loads at the listed rates, they simply tap on Book-It-Now in the Trucker Tools’ free driver app and the appointment is automatically scheduled in your TMS. Almost instantaneously, the carrier receives an automated email that confirms the load booking. If carriers are interested in your Book-It-Now load, but want to submit an alternate rate quote, they can do this directly through the Trucker Tools driver app, as well. You’ll receive a notification of the rate quote via email and through Trucker Tools’ digital freight matching platform and/or your TMS.

Greater Shipper Service Capabilities

Another reason why automating truck searches and bookings is important is that it gives you more time and resources to devote to your shippers and their needs. With the resources and time freed up by automation, your staff members can ensure that your shippers have exactly what they need instead of wasting precious time on manual phone calls, bulk emails and load board postings.

When you use Trucker Tools’ digital freight matching platform, you also gain access to the truck capacity offered by the 850,000 truckers and 140,000 unique carriers using Trucker Tools’ solutions. Access to Trucker Tools’ digital freight marketplace lets you offer high-quality, qualified capacity easily and efficiently to your shippers when they need it most, which ups your shipper service capabilities appreciably.

Learn more about Trucker Tools’ scalable digital freight matching platform, Book-It-Now and load tracking tool by watching Talking Logistics: How Technology Helps Freight Brokers Remain Competitive In The Market or by scheduling a demo with Trucker Tools.

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