A few weeks ago, Trucker Tools launched the transportation industry’s first customizable driver loyalty program that encourages relationship building and loyalty between drivers and freight brokers. Our new Driver Loyalty Program allows freight brokers to create customized reward levels within the Trucker Tools driver app. When drivers complete these specific tasks in the app, they earn TruckerPoints that are redeemable for free gift cards. Ohio-based strategic third party logistics provider Kingsgate Logistics recently signed on to participate in Trucker Tools’ new Driver Loyalty Program.
Read on to discover how Kingsgate Logistics is leveraging our customizable Driver Loyalty Program to boost efficiency and build loyalty with drivers.
Kingsgate Logistics’ Rewards for Drivers
Kingsgate Logistics is offering TruckerPoints rewards through Trucker Tools’ Driver Loyalty Program to drivers who interact with the organization via the Trucker Tools driver app. As a driver, you can earn TruckerPoints from Kingsgate Logistics if you:
- Book a Kingsgate Logistics’ Book It Now® load through the driver app
- Complete a successful load track with the driver app
A completed, successful load track includes a location ping sent every 60 minutes and every 60 miles, as well as enabling location sharing permissions in your smartphone settings.
Once you complete one of these tasks with Kingsgate Logistics, you’ll earn TruckerPoints that can be redeemed for free gift cards to 200+ popular U.S. retailers. Participating retailers include restaurants, hotels, game and music subscription services, grocery stores, auto parts stores and more. To join Trucker Tools’ new Driver Loyalty Program, simply open the Trucker Tools driver app, go to the main menu, tap on Driver Loyalty Program and then tap Join.
The Nuts and Bolts of Trucker Tools’ New Driver Loyalty Program
Trucker Tools’ new Driver Loyalty Program is designed to strengthen relationships between freight brokers and drivers. Our Driver Loyalty Program is free for drivers. Brokers who participate in the program purchase loyalty marketing services that come with free TruckerPoints that can be offered to drivers for completing certain tasks in the Trucker Tools app.
Benefits for Brokers
With our new Driver Loyalty Program, freight brokers and 3PLs like you can encourage drivers to continue working with your company by rewarding them with free, easy-to-redeem gift cards. The program can make you a broker of choice among drivers by increasing their earnings. You also can customize your rewards to meet specific organizational and operational needs. If, for example, you’re a freight brokerage that’s struggling with visibility compliance, i.e. getting drivers to track loads digitally, you might consider creating a reward around successfully completing a load track with the Trucker Tools app. If you want to reduce the time and human resources dedicated to sourcing capacity, you could create a reward for drivers who send you digital rate quotes or book your loads using the Trucker Tools app.
Benefits for Drivers
If you’re a driver, Trucker Tools’ new Driver Loyalty Program rewards you with free gift cards for digitizing your communications with brokers, including actions you may already be taking in the app. At a time when operating costs are sky-high, free gift cards to leading clothing, game, music, auto part and food retailers can help you keep your expenses in check and save money on the road. Our loyalty program also helps you become a driver of choice among brokers and encourages brokers to compete for drivers.
17+ Features and Tools in One Easy-To-Use App
Let’s not forget the Driver Loyalty Program is just one of 17+ valuable features and tools included in Trucker Tools’ free driver app. The driver app also can be used to purchase cargo insurance, track loads, find and book loads, calculate axle weights and trip-plan with a few taps on your smartphone. As a driver, you can use the app to find the cheapest fuel, parking, truck stops, weigh scales, rest areas, truck washes, food and more. Our all-in-one driver app can be used with multiple brokers to track and book loads and it integrates with the load tracking software platforms used by shippers.
To learn more about Kingsgate Logistics, visit https://www.kingsgatelogistics.com.
For more on Trucker Tools’ new Driver Loyalty Program, read “Get Excited — Trucker Tools’ One-of-a-Kind Driver Loyalty Program Is Nearly Here!”
To download Trucker Tools’ free driver app, visit https://www.truckertools.com/carriers-toolkit/.
