An increase in freight at ports, consumer spending during the holiday season and a boost in manufacturing volume all made for a very busy December. In December, Trucker Tools shared several timely blog posts that offered guidance on how your brokerage/3PL can continue to grow in 2021 with the right technology-based tools. Our December blogs included an interview with freight coach Chris Jolly, tips on how to expand your customer base and information on how you can use Trucker Tools’ new Broker Advantage to engage carriers. Also included in our December blogs were tips on building relationships with carriers, an announcement about our partnership with Tailwind TMS and everything you need to know about digital freight matching. 

Check out these top blog posts from December 2020.

Looking Ahead to 2021: What To Expect and How To Prepare

Trucker Tools hosted three separate webinars in 2020 featuring several industry experts. Moderated by Trucker Tools’ Founder and CEO Prasad Gollapalli, each webinar assessed the state of the logistics and trucking industries. This blog summarizes the third webinar in this series, titled Peak Season and Beyond — What Path Will 2021 Take? Find out what the experts had to say about the tumultuous year that was 2020 and what you might expect in 2021.

The Clock Is Ticking: Why Now Is the Time To Embrace Technology

As many industry analysts and experts have noted, 2020 accelerated the adoption of technology within the transportation industry by as much as five to 10 years. The reason why is fairly simple: technology can give companies the versatility and scalability needed to react in real-time to volatile markets. If you’re still using check calls to track loads, load boards to find trucks and Excel spreadsheets in your operations, read this blog to find out why you can’t afford to delay technology implementation any longer.

Three Ways To Grow Your Logistics Business

If you’ve got a growth mindset in the new year, this blog for you! In this blog, you’ll learn how making three basic changes to your operations can help you diversify your customer base and increase your freight volume. Unsurprisingly, technology plays a vital role in growing your revenue and book of business. With the right technology, you can streamline your communications with shippers and carriers, have more resources available to service your customers and build a reliable carrier network.

Chris Jolly on the Capacity Crunch, Trends in Logistics and How Tech Creates Opportunities for Brokers

Following 10 years working in leadership and sales positions in the logistics business, Chris Jolly started his own sales and operations consulting business, C. Jolly Freight Consulting, earlier this yar. Trucker Tools recently spoke with Chris to learn more about his experiences in the logistics industry and about what lessons 2020 can offer freight brokers. Chris has a great perspective on the industry, which you don’t want to miss.

Trucker Tools’ Frequently Asked Questions for Brokers

In this blog, we answer some of the most frequently asked questions we receive from brokers and 3PLs about our free app for drivers, load tracking, digital freight matching and Book It Now® load booking tool. This FAQ for brokers includes information on our integrations with shipper software platforms, doc upload capabilities, email parsing and ELD load tracking integration options. This is a must-read if you’re just getting to know Trucker Tools and what we have to offer. 

Five Essential Tools for Brokers

In our Five Essential Tools for Brokers blog, you’ll learn about the top five technology-based tools that you should be using in your operations. All five of these technological tools offer added operational efficiency, faster communications with carriers and shippers, and a lower cost per load. With these tools in hand, you have the flexibility needed to weather even the most volatile market conditions.

Three Things Brokers Should Know About Trucker Tools’ Broker Advantage

Trucker Tools’ new Broker Advantage provides you with a fast and convenient way to communicate with carrier dispatchers and drivers via Trucker Tools’ driver app. With Broker Advantage, you have an opportunity to engage with carriers with whom you already work and with potential carrier partners. Broker Advantage gives you a “home page” within the driver app. You can add doc upload links, info about your incentives and discounts, and information on your loads to your Broker Advantage home page.

Chris Jolly’s Tips for Building Relationships with Carriers

Like every industry, the trucking and transportation industries have evolved over the years. What hasn’t changed is the key role that relationships play in succeeding in these industries. In this blog, freight consultant and coach Chris Jolly offers his advice on how to build a reliable network of high-performing carriers. According to Chris, carrier development and retention begins and ends with understanding your carriers’ needs and challenges.

How To Pick Technology That Drives Shipper Success

The technology you choose to use in your operations has a significant impact on nearly every facet of your business. If you want to keep your current shippers happy and attract new shippers, you must be able to provide them with the real-time visibility data and truck capacity they need to succeed. Digital freight matching, real-time digital freight tracking and a unified technology platform for carriers ultimately will drive the success of your business and that of your shippers.

Three Things Brokers Should Know About Trucker Tools’ Digital Freight Matching

If you’re heard the term digital freight matching bandied about but don’t know exactly what it is, this blog is for you. Digital freight matching uses machine learning and process algorithms to match your open loads with trucks from your network of preferred carriers. Unlike load boards, digital freight matching doesn’t require multiple manual communications (phone calls, emails). It also greatly reduces the time it takes for your staff to cover a load.

Integration Partner Highlight: Tailwind TMS

Trucker Tools’ integration with Tailwind’s transportation management system allows you to view Trucker Tools’ real-time load tracking data and digital freight matching information directly in the TMS interface. This integration saves your staff members time because they don’t need to open a new software program or browser window to get the information they need to service your shippers and to communicate with carriers.

How Small Brokers Can Punch Above Their Weight – and Level the Brokerage Playing Field

Trucker Tools’ CEO and founder Prasad Gollapalli recently joined Adrian Gonzalez of Talking Logistics to discuss how smaller brokers and 3PLs can use technology to compete with larger brokers and 3PLs. During the conversation, Prasad and Adrian spoke about the operational challenges smaller brokers face and where to start when it comes to implementing new technologies. Check out this great conversation with two of the transportation industry’s thought leaders.

If you’re looking for more tips, interviews and updates, make sure that you read Must-Read Blogs for Brokers – November 2020. Schedule a free demo of Trucker Tools’ digital freight matching, real-time freight tracking platform and Book It Now®.